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    <title>La place des GAFAM dans le paysage culturel | Cairn.info</title>
    <icon>https://shs.cairn.info/build/assets/cairn-B7RWiji2.png</icon>
    <id>tag:cairn.info,2005:rss/liste-lecture/336257</id>
    <rights>Cairn.info 2026</rights>

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                            <entry>
    <id>tag:cairn.info,2005:article:NECT_017_0150</id>
    <title type="html"><![CDATA[
        Le retour de la critique matérialiste de l’industrie
culturelle&#160;? |
        Repenser notre espace public
                    | NECTART
            (2023/2 N° 17)
            ]]></title>
        <link href="https://shs.cairn.info/revue-nectart-2023-2-page-150?lang=fr" type="text/html" rel="alternate" />
    <published>2023-06-30T00:00:00+02:00</published>
    <updated>2023-07-06T14:11:24+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:QDC_042_0600</id>
    <title type="html"><![CDATA[
        Guillaume <span class="marquage petitecap">Heuguet</span>,
<i>YouTube et les métamorphoses de la musique</i> |
        Explorations, nouvelles frontières ?
                    | Questions de communication
            (2022/2 n° 42)
            ]]></title>
        <link href="https://shs.cairn.info/revue-questions-de-communication-2022-2-page-600?lang=fr" type="text/html" rel="alternate" />
    <published>2023-03-13T00:00:00+01:00</published>
    <updated>2023-07-05T15:49:42+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:NECT_016_0144</id>
    <title type="html"><![CDATA[
        L’idéologie cynique de la Silicon Valley |
        Transition écologique
                    | NECTART
            (2023/1 N° 16)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-nectart-2023-1-page-144?lang=fr" type="text/html" rel="alternate" />
    <published>2023-01-09T00:00:00+01:00</published>
    <updated>2023-04-13T11:28:05+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:NECT_016_0114</id>
    <title type="html"><![CDATA[
        Microsoft vampirise le jeu vidéo |
        Transition écologique
                    | NECTART
            (2023/1 N° 16)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-nectart-2023-1-page-114?lang=fr" type="text/html" rel="alternate" />
    <published>2023-01-09T00:00:00+01:00</published>
    <updated>2023-04-13T11:27:18+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:NECT_015_0022</id>
    <title type="html"><![CDATA[
        La découvrabilité va-t-elle devenir essentielle pour se frayer un
chemin dans notre monde hyperconnecté&#160;? |
        Flavia Coelho et Magyd Cherfi
                    | NECTART
            (2022/2 N° 15)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-nectart-2022-2-page-22?lang=fr" type="text/html" rel="alternate" />
    <published>2022-06-10T00:00:00+02:00</published>
    <updated>2022-07-20T15:27:53+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:NECT_008_0078</id>
    <title type="html"><![CDATA[
        Plates-formes culturelles&#160;: quelles alternatives aux géants du
numérique&#160;? |
        Jeu vidéo&#160;: de l’art ou du cochon ?
                    | NECTART
            (2019/1 N° 8)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-nectart-2019-1-page-78?lang=fr" type="text/html" rel="alternate" />
    <published>2018-12-21T00:00:00+01:00</published>
    <updated>2022-04-07T16:05:05+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:RN_214_0065</id>
    <title type="html"><![CDATA[
        Alibaba et Amazon sous le feu des critiques |
        15-M, la gueule de bois
                    | La Revue Nouvelle
            (2021/4 N° 4)
            ]]></title>
        <link href="https://shs.cairn.info/revue-nouvelle-2021-4-page-65?lang=fr" type="text/html" rel="alternate" />
    <published>2021-05-27T00:00:00+02:00</published>
    <updated>2022-04-07T16:03:49+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:NECT_013_0124</id>
    <title type="html"><![CDATA[
        Comment Netflix bâtit son empire |
        Distancielle, sur écran, privative&#160;: la grande mutation de la
culture !
                    | NECTART
            (2021/2 N° 13)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-nectart-2021-2-page-124?lang=fr" type="text/html" rel="alternate" />
    <published>2021-06-28T00:00:00+02:00</published>
    <updated>2022-04-07T16:03:36+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:NECT_014_0072</id>
    <title type="html"><![CDATA[
        Quand Netflix fait de la diversité son meilleur argument commercial |
        Jusqu’où le musée doit-il s’ouvrir au public et peut-il en perdre
son latin ?
                    | NECTART
            (2022/1 N° 14)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-nectart-2022-1-page-72?lang=fr" type="text/html" rel="alternate" />
    <published>2021-12-23T00:00:00+01:00</published>
    <updated>2022-04-07T16:03:25+02:00</updated>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:COMMA_182_0011</id>
    <title type="html"><![CDATA[
        La <i>keynote</i> d’Apple au prisme des&#160;médias |
        Usages et pratiques de la <em>publicitarisation</em>
                    | Communication &amp; management
            (2021/2 Vol. 18)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-communication-et-management-2021-2-page-11?lang=fr" type="text/html" rel="alternate" />
    <published>2022-02-09T00:00:00+01:00</published>
    <updated>2022-04-07T16:03:13+02:00</updated>
            <summary type="html"><![CDATA[The effectiveness and impact of keynotes in Apple’s communications
strategy, where the launch of new products is turned into a show,
is largely due to the considerable media coverage this event
generates around the world. A lexicometric analysis based on a
corpus of articles makes it possible to characterize this Apple’s
presence in the media and to highlight the main dimensions of the
press discourse on the keynote, where both the promotion of the
brand’s products and that of the group’s strategy are played out.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:ENIC_031_0037</id>
    <title type="html"><![CDATA[
        Amazon et Google face aux pouvoirs publics dans la filière du
livre&#160;: la diversité culturelle en trompe l’œil&#160;? |
        Action publique et «&#160;diversité culturelle&#160;»&#160;:
perspectives internationales
                    | Enjeux de l&#039;info. et de la communication
            (2021/2 N° 22/2)
            ]]></title>
        <link href="https://shs.cairn.info/revue-les-enjeux-de-l-information-et-de-la-communication-2021-22-page-37?lang=fr" type="text/html" rel="alternate" />
    <published>2022-02-24T00:00:00+01:00</published>
    <updated>2022-04-07T16:01:58+02:00</updated>
            <summary type="html"><![CDATA[In the book industry, the emergence and development of global
digital companies raise the problem of the responses adopted by
public authorities. From the analysis of a corpus of documents,
this research seeks to characterize the discourse and modes of
action of public authorities with regard to Google and Amazon for
the past twenty years. We show how the public policies are in
tension between, on the one hand, the need to take advantage of the
economic and innovation dynamics driven by these companies, and on
the other hand the desire to preserve cultural diversity and to
restore the balance of power in the book industry.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:FUTUR_444_0005</id>
    <title type="html"><![CDATA[
        Les géants du Net face aux États |
        Varia
                    | Futuribles
            (2021/5 N° 444)
            ]]></title>
        <link href="https://shs.cairn.info/revue-futuribles-2021-5-page-5?lang=fr" type="text/html" rel="alternate" />
    <published>2021-07-29T00:00:00+02:00</published>
    <updated>2022-02-03T17:26:53+01:00</updated>
            <summary type="html"><![CDATA[The first wave of Covid-19 and the strict lockdowns that
accompanied it in spring 2020 revealed the crucial role played by
IT, the Internet, digital platforms and all the other related tools
in the conduct of everyday activities. Paradoxically, while large
swathes of national economies were collapsing, digital businesses
saw an explosive rise in activity —&#160;and profits. In that
sector, the cake is largely divided up between a handful of
—&#160;mainly US and Chinese&#160;— tech colossi. Their power
increases daily and the Internet giants have become essential to
most users/consumers of goods and services —&#160;and also to an
increasing number of public-sector bodies.In this context, many
questions arise about the consequences of that exponential power
and the tentacular expansion of these giant corporations: how is
user data to be protected? How can states preserve their
independence and their sovereignty in certain fields where these
tech giants have a massive presence? What forms of regulation can
be envisaged to counter their growing influence against a
background of increased rivalry between the USA and China, with
Europe lagging behind?In this article, Jean-François Soupizet
provides a number of pointers for understanding this rise of the
Internet giants and how they have become enmeshed in our everyday
lives; he shows how states on the different continents are trying
as best they can to regulate their activities in a globalized
economy. Lastly, he sketches out three possible scenarios for how
the balance of power may evolve between these tech giants and
nation-states, and the outcomes that might ensue.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:ESPRI_2015_0019</id>
    <title type="html"><![CDATA[
        Les plateformes, nouveaux censeurs&#160;? |
        Science sans confiance
                    | Esprit
            (2021/3 Mars)
            ]]></title>
        <link href="https://shs.cairn.info/revue-esprit-2021-3-page-19?lang=fr" type="text/html" rel="alternate" />
    <published>2021-03-04T00:00:00+01:00</published>
    <updated>2022-02-01T18:20:26+01:00</updated>
            <summary type="html"><![CDATA[Are plateforms like Twitter or Facebook exercising a new kind of
censorship? The deletion of Donald Trump’s Twitter account,
following the Capitol riot, is the most recent episode in a
long-term debate about the role of online platforms, and shows the
need to adapt the law.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:RDM_040_0257</id>
    <title type="html"><![CDATA[
        Facebook, stade suprême de la quête de reconnaissance |
        Sortir de (la) prison
                    | Revue du MAUSS
            (2012/2 n° 40)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-du-mauss-2012-2-page-257?lang=fr" type="text/html" rel="alternate" />
    <published>2012-11-01T00:00:00+01:00</published>
    <updated>2022-01-27T17:13:28+01:00</updated>
            <summary type="html"><![CDATA[Facebook: The Supreme Stage of the Quest for RecognitionHow is it
that Facebook became, in less than ten years, the most popular
virtual social network in the world&#160;? This article discusses
the causes of this success, the motivations of its users as well as
some of the dangers linked to this phenomenon from the perspective
of recognition. Facebook indeed appears to be the ideal support for
the democratisation of recognition and visibility. On Facebook,
everyone desires to be recognized as a unique and authentic
individual, and everyone aspires to acquire visibility (being known
and recognized by one’s network) and permanent celebrity online.
Facebook therefore appears less of a panopticon than a voluntary
form of alienation performed within an open access network in which
every member acts as a mirror reflecting the identity of others.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:SOCIO_081_0057</id>
    <title type="html"><![CDATA[
        Facebook, pour quoi faire&#160;? |
        Liens sociaux numériques
                    | Sociologie
            (2017/1 Vol. 8)
            ]]></title>
        <link href="https://shs.cairn.info/revue-sociologie-2017-1-page-57?lang=fr" type="text/html" rel="alternate" />
    <published>2017-03-28T00:00:00+02:00</published>
    <updated>2022-01-27T17:08:43+01:00</updated>
            <summary type="html"><![CDATA[What do we do on Facebook? Activity patterns and relational
structures on a social network This article describes various
configurations of activities on Facebook. We rely on a quantitative
survey over 15,145 Facebook users to propose a morphological and
structural interpretation of user behavior on online social
networks. Six configurations are identified from the traces of the
various possible activities on Facebook: Non-active users, two
configurations dominated by conversation (in groups or distributed
on the pages of Facebook friends) and three classes of users who
prefer to express themselves on their own page (egocentric,
egovisibles, sharers). By combining these different configurations
of activities with socio-demographic and structural indicators, we
highlight the critical role played by of age, gender or friendship
network structure on the prevalence of those configurations. We
also exhibit a strong sensitivity of the network according to the
age of user, and a clear specialization of a network of regular
commenters among most active Facebook users.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:ENIC_025_0015</id>
    <title type="html"><![CDATA[
        <i>To pay or not to pay</i>&#160;: les musiciens à notoriété locale
face à la publicité ciblée sur Facebook |
        Production des données, «&#160;Production de la société&#160;»
                    | Enjeux de l&#039;info. et de la communication
            (2018/2 N° 19/2)
            ]]></title>
            <subtitle type="html">
            <![CDATA[]]>
        </subtitle>
        <link href="https://shs.cairn.info/revue-les-enjeux-de-l-information-et-de-la-communication-2018-2-page-15?lang=fr" type="text/html" rel="alternate" />
    <published>2019-01-03T00:00:00+01:00</published>
    <updated>2022-01-27T17:07:50+01:00</updated>
            <summary type="html"><![CDATA[To pay or not to pay: local fame musicians face Facebook targeted
advertisingFacebook, an essential promotional platform for the
music industry, offers musicians a paid service of targeted
advertising. By holding massive data on the cultural tastes of
users, the platform suggests that a match between musician and
public would be possible thanks to big data. The purpose of this
article is to engage a double reflection on the position of the
musician within this space, the new tasks that are incumbent upon
him, especially which of analyzing, exploiting, and choosing the
data provided by the platform and on the role of Facebook in the
changes of the musician in artist-entrepreneur. It will discuss how
the industrial offer of Facebook participates in the changes that
make the musician an artist-entrepreneur.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:SOC_131_0107</id>
    <title type="html"><![CDATA[
        Mouvements sociaux et Facebook&#160;: notes sur la technosophie |
        Hybridations anthropotechniques
                    | Sociétés
            (2016/1 n° 131)
            ]]></title>
        <link href="https://shs.cairn.info/revue-societes-2016-1-page-107?lang=fr" type="text/html" rel="alternate" />
    <published>2016-10-07T00:00:00+02:00</published>
    <updated>2022-01-27T17:06:11+01:00</updated>
            <summary type="html"><![CDATA[This article aims to present and discuss the notion of technosophy
as well as identify the conceptions adopted by participants of the
popular mobilizations occurred on June 2013 in Brazil. The
participants were asked about the potential of Facebook and digital
networks as spaces for political discussion. Thus, we seek to find
possible interfaces in order to understand the meanings of social
networks in the current society and find ways to strengthen the
participation and engagement of social movements. This is an
extract from qualitative doctoral research whose data is coming
from the interviews conducted with participants of the
mobilizations occurred on June 2013 in Brazil.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:LSDLC_HS09_0165</id>
    <title type="html"><![CDATA[
        Quand le médium (re) configure notre monde intérieur l’exemple de
la publication Facebook |
        Médialités biographiques, pratiques de soi et du monde
                    | Le sujet dans la cité
            (2020/1 Actuels n° 9)
            ]]></title>
        <link href="https://shs.cairn.info/revue-le-sujet-dans-la-cite-2020-1-page-165?lang=fr" type="text/html" rel="alternate" />
    <published>2020-07-01T00:00:00+02:00</published>
    <updated>2022-01-27T17:04:06+01:00</updated>
            <summary type="html"><![CDATA[Since its creation, Facebook has become the most active and
attractive social network in the world and one of the means by
which the man is staged and builds his relationships. Based on the
hypothesis that Facebook publications reveal both platform bets and
self-expression in the contemporary world, this text highlights the
elements that make it possible to consider it as a participatory
process of self-construction in a hyperconnected world, populated
by visual and digital narrative identities, in which space and time
are constantly changing.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:EDC_055_0135</id>
    <title type="html"><![CDATA[
        Gouvernementalité et plateformes numériques&#160;: l’influence de
Facebook sur la participation et les médias d’actualité |
        La constitution des autorités numériques dans la production et la
circulation de l’information
                    | Études de communication
            (2020/2 n° 55)
            ]]></title>
        <link href="https://shs.cairn.info/revue-etudes-de-communication-2020-2-page-135?lang=fr" type="text/html" rel="alternate" />
    <published>2021-02-23T00:00:00+01:00</published>
    <updated>2022-01-27T17:03:00+01:00</updated>
            <summary type="html"><![CDATA[This article aims, firstly, to question Facebook's power to orient
action. This power is part of a regime of governmentality that
operates on both economic and algorithmic levels and is exercised
over diverse socio-economic players in the information and
advertising market. This regime of digital governmentality
coincides with a trend toward “media formatting” and with the rise
of a marketing logic in the media space. Secondly, based on new
analysis of data from two research projects on the use of news and
media on the platform, we show how Facebook takes part in the
“government of Internet users’ (participative) conduct”.]]></summary>
    </entry>
                                <entry>
    <id>tag:cairn.info,2005:article:DUNOD_GALLI_2020_01_0291</id>
    <title type="html"><![CDATA[
        Chapitre 12. Facebook, le réseau incontournable |
        Le grand livre du marketing digital
                    (2020)
            ]]></title>
        <link href="https://shs.cairn.info/le-grand-livre-du-marketing-digital--9782100814473-page-291?lang=fr" type="text/html" rel="alternate" />
    <published>2020-10-14T00:00:00+02:00</published>
    <updated>2022-01-27T16:56:43+01:00</updated>
    </entry>
            </feed>
