About
Joël Brée is Associate Professor of Management Sciences at the University of Caen Normandie. He is also Professor and Director of Research at ESSCA School of Management.
Most viewed articles
Encouraging children to eat insects. Raising awareness of healthy and sustainable eating habits
- By Nathalie Guichard,
- Joël Brée,
- Coralie Damay
- et al.
In Décisions Marketing (2025/2 n° 118)
The community bond: The forgotten side of prevention campaigns against the practice of binge drinking among young adults
- By Raphaël Cuffolo
- and Joël Brée
In Décisions Marketing (2018/1 No 89)
Autopsy of an attempt to emancipate the market
The case of punk music self-production in France
- By Raphaël Cuffolo
- and Joël Brée
In Revue française de gestion (2021/1 N° 294)
Co-authors
Articles
Encouraging children to eat insects. Raising awareness of healthy and sustainable eating habits
- By Nathalie Guichard,
- Joël Brée,
- Coralie Damay
- et al.
In Décisions Marketing (2025/2 n° 118)
Croyances des enfants en termes « d’alimentation saine » : une étude exploratoire
- By Sihem HAJRI,
- Samira Zine-Danguir
- and Joël Brée
Autopsy of an attempt to emancipate the market
The case of punk music self-production in France
- By Raphaël Cuffolo
- and Joël Brée
In Revue française de gestion (2021/1 N° 294)
The community bond: The forgotten side of prevention campaigns against the practice of binge drinking among young adults
- By Raphaël Cuffolo
- and Joël Brée
In Décisions Marketing (2018/1 No 89)
Marketing, Children, and Obesity
In Enfances & Psy (2005/2 No 27)